The Magnetic Pull with Amy Pearson
Join SUN MOTHER® Amy, as she guides you through The Art of Magnetic Marketing, Branding + Sales–to align your purpose-led business with a life you love-without sacrificing integrity.
Here, you'll find answers to the questions that you truly have about building money momentum through your very own craft–without losing sight of your vision, or being crushed by cringe.
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The Magnetic Pull is Hosted by Amy Pearson
A Creative Strategist & Business Growth Coach, known for her playful creative energy, curiosity fuelled thought processes, and strong devotion to supporting creatives + purpose-led business owners to build a life they love without sacrificing integrity along the way.
Free Resources:
sunmotherstudio.com/resources
This is a SUN MOTHER® Podcast
sunmotherstudio.com
Original Music by:
P'JAMA - Amy + Jamie Pearson
The Magnetic Pull with Amy Pearson
Beware The Validation Matrix (Part 1: How Vanity Metrics are Distracting You from Sales)
Creators, Entrepreneurs + Thought Leaders–ever find yourself chasing those likes and views but not seeing any real business growth?
Well, that's because the data you're looking at? Is called Vanity Metrics – the numbers that look good on the outside, but they don't actually mean that your business is successful.
Getting attention online and actually making sales require completely different strategies. It's tempting to focus on things like viral reels, but followers and eyeballs? Do not equate to success – it's just not that simple.
Today on The Magnetic Pull podcast, we dive deep into the world of vanity metrics, trap that Amy's coined "The Validation Matrix".
Join Amy as she explores actionable strategies to own your audience, turn those views into leads and take control of your business growth.
Join the Own Your Audience Challenge
Questions? Send them through right here to be answered on the pod.
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The Magnetic Pull is Hosted by Amy Pearson
A Creative Strategist & Business Growth Coach, known for her playful creative energy, curiosity fuelled thought processes, and strong devotion to supporting creatives + purpose-led business owners to build a life they love without sacrificing integrity along the way. Find Amy on Instagram.
This is a SUN MOTHER® Podcast
Original Music by:
P'JAMA - A Collaboration between Jamie + Amy Pearson
This podcast is created & produced on Darkinjung Land.
