The Magnetic Pull with Amy Pearson
Join SUN MOTHER® Amy, as she guides you through The Art of Magnetic Marketing, Branding + Sales–to align your purpose-led business with a life you love-without sacrificing integrity.
Here, you'll find answers to the questions that you truly have about building money momentum through your very own craft–without losing sight of your vision, or being crushed by cringe.
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The Magnetic Pull is Hosted by Amy Pearson
A Creative Strategist & Business Growth Coach, known for her playful creative energy, curiosity fuelled thought processes, and strong devotion to supporting creatives + purpose-led business owners to build a life they love without sacrificing integrity along the way.
Free Resources:
sunmotherstudio.com/resources
This is a SUN MOTHER® Podcast
sunmotherstudio.com
Original Music by:
P'JAMA - Amy + Jamie Pearson
Episodes
35 episodes
Sexy Business, Motherhood + Self-Accountability: The Business Fondle Convo with Peta Serras
Today on The Magnetic Pull, we're sharing a conversation that originally aired on The Business Fondle by Professional Babe aka Peta Serras.Peta and Amy chat about their mutual love and respect for one another, the BIG core skills require...
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1:01:55
Beware The Validation Matrix (Part 2: From Lurkers to Loyal Fans)
In today's episode, we're tackling the second chapter of the Vanity Validation Matrix series. We'll explore how to identify those hidden, silent followers and turn them into your hottest leads. It's not about spending more time on s...
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Season 2
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Episode 5
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14:28
Beware The Validation Matrix (Part 1: How Vanity Metrics are Distracting You from Sales)
Creators, Entrepreneurs + Thought Leaders–ever find yourself chasing those likes and views but not seeing any real business growth? Well, that's because the data you're looking at? Is called Vanity Metrics – the numbers that look go...
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Season 2
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Episode 4
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12:41
The Authority Leak: Are You Sabotaging Your Own Magnetism?
Join Amy as she reveals the ways in which we unknowingly sabotage our ability to BE magnetic online.OWN YOUR AUDIENCE: Join The 11-Day Challenge
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Season 2
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Episode 3
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29:09
MARGINS: "Should I Start a Separate Instagram Account?” - Going ALL-IN on Your Personal Brand to Increase Sales.
Thinking about starting a second brand or account for your "side offers"? Before you split your energy, listen to this. –This question comes up all the time:“Should I create a second Instagram account or a whole...
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Season 2
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8:30
Lost In Translation: Why Your Content Isn’t Converting
Feel like your content is consistently getting lost in translation? This episode breaks down why that might be, including: the common pitfalls when it comes to communicating online, the number one messaging mistake that keeps you fr...
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Season 2
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Episode 2
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27:08
The Magnet Effect: "How do you build trust with your audience before they buy from you?"
Join Amy as she delves into the intricacies of building trust with your audience before they commit to buying from you. As a creative strategist and business expansion coach, Amy guides listeners through the core principles of magnetising a bus...
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Season 2
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Episode 1
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27:07
*NEW* The Magnetic Pull with Amy Pearson–SUN MOTHER®
Introducing: The MAGNETIC Pull with Amy Pearson fka Brand Conversations.Join SUN MOTHER® Amy, as she guides you through The Art of Magnetic Marketing, Branding + Sales–to align your purpose-led business with a life you love...
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Season 2
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0:39
Brand Conversations: Redefining Sustainable Art, Queer Representation + Carving Time for Reflection with Multi-Disciplinary Artist: JEFF MCCANN
Today's Guest, Jeff McCann, is a Multi-disciplinary Artist, Illustrator & Maker based on Gadigal Land, Sydney. Jeff crafts imaginative creative pieces, spaces + installations exploring themes of play, childhood nostalgia, and the na...
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Season 1
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Episode 15
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1:00:02
Brand Conversations: An Artists Life - MIRADOR on Motherhood, Creativity, and The Human Experience with Lauren Cassar.
Lauren Cassar is an Artist, Mother and qualified Art Therapist who lives in Southern Lutruwita, Australia. Creating under the name, MIRADOR, Lauren’s art is connected to both the domestic & the wild, evoking a grounded, yet abs...
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Season 1
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Episode 14
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46:42
Client Breakthrough - Therapy, Branding & the Power of Play with Madeline from SIT WITH SELF
Today’s guest is Madeline from SIT WITH SELF, who helps grown-up good girls access authenticity, flow, and balance in their lives. Madeline and Amy discuss the journey of Sit With Self, from the very early DIY stages to the place she is today, ...
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Season 1
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Episode 14
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54:07
Brand Conversations: GEORGIA PERRY - on Design, Identity, Illustration and Business through Motherhood.
Today we are joined by the brilliantly vibrant artist and illustrator, Georgia Perry. Georgia shares the intersection of her personal life and parenting journey alongside managing a creative business.Georgia speaks on her creative journ...
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Season 1
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Episode 13
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58:52
Brand Conversations: Embracing Women’s Moodiness with MOODE - A Prenatal Brand Revolutionising Women's Health by Jess Rosenberg
Today’s episode is a conversation heavy on Brand & Business building during Motherhood, with Jess Rosenberg from MOODE. MOODE is a brand changing the reproductive health conversation. They make nutritionally formulated vitamins...
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Season 1
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Episode 12
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47:58
Brand Conversations: Beyond Design - MORGAN RAPP on Solving Problems & Scaling Business whilst Prioritizing Family.
In today's episode of Brand Conversations, Amy speaks with Morgan Rapp. The designer, turned entrepreneur who scaled her business to 500k, all whilst raising 5 babies. This conversation is BIG juicy, and brimming with valuable insi...
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Season 1
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Episode 11
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1:14:02
Brand Conversations: "How Many Followers Do You Need Before Launching a Digital Offering?"
So you've got an idea, a service, or a digital product that you want to sell, ASAP. Do you really need thousands of followers before a launch is successful?In today's solo episode, Amy responds to that exact question:
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Season 1
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8:00
Brand Conversations: BRIANA SOLER - Being Online as a Mature Millennial, Reading, Writing & Building a Personal Brand.
We're kicking off 2024 with a different type of episode. Briana Soler is a writer, reader & photographer from Houston Texas. This conversation with Briana is all about building and harnessing a personal brand, being a millennial who grew up...
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Season 1
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Episode 10
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40:15
Brand Conversations: How to Finish the Year Strong & My Word of 2024.
In this solo episode, Amy encourages you to celebrate your wins throughout 2023, no matter how small. She also talks you through her word of 2024, and how to find your own. Thank you for sharing 2023 with us here at Brand Con...
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Season 1
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10:22
Brand Conversations: The Creative Journey, Embracing Change, Intuition & Innovation with Packaging Designer JO CHUNYAN
Today’s episode features the Brand Packaging expert, Jo Chunyan. Jo shares her experience of how a relationship breakdown in her early 20s led to her finding the Path of Creativity, how she decided to embrace change, tap into her Intuition &...
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Season 1
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Episode 10
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55:32
Brand Conversations: 3 Key Things I'd Do if I was Starting My Business Again Today
In celebration of SUN MOTHER Studio's THIRD Birthday this week, Amy Pearson talks through three KEY things she would do if she were to start her business again today. This would be helpful for not only new business owners, but also business own...
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Season 1
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11:06
Brand Conversations: Making Money, Changing Lives, and Neurodiversity with SEEDLING DIGITAL
Today we FINALLY have Nikki on the show, one of Amy's closest business friends. Nikki speaks about how she built her brand SEEDLING DIGITAL from scratch during maternity leave with her first baby after being made redundant from her corporate ro...
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Season 1
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Episode 9
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53:10
Helping Mums Make Money Amy Pearson on Ready or Not by Lucinda McKimm
Originally featured on Ready or Not by Lucinda McKimm – here is an episode where Amy is interviewed about running and launching a business alongside motherhood and how she feels purpose in helping Mums to make money.
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Season 1
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53:28
Brand Conversations: Rebrand journey of LITTLE YARROW - from hesitation and fear to relief & increased sales.
Today's guest is a naturopath and ayurvedic postpartum doula, Kate Harrison, the owner of LITTLE YARROW. In this episode, Kate shares her experience rebranding her business with SUN MOTHER this year. There were many moments of hesitation and fe...
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Season 1
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Episode 8
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39:05
Brand Conversations: Blaming the Algorithm? Build Your Own Magnetic Brand Instead.
Amy Pearson is back with a short + spicy post about the mistakes you're making online, how to stop blaming the instagram algorithm + start building a magnetic brand by understanding your ideal clients and what they need. Don't miss the Magnetic...
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Season 1
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5:30
Brand Conversations: From Home Publishing to Chanel Editorials in Paris - The Rise of JANE Magazine with Annika Hein
In Today’s Ep, Amy Pearson talks with Annika Hein from JANE Magazine (by The Grey Attic). A high-end, high fashion + fine art print publication intended to sit on your coffee table and in your home. JANE is a concept founded by Annika Hein + he...
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Season 1
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Episode 7
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1:02:18
Brand Conversations: How I Manage 100% Branding Success For My Clients Using the Single Concept Method
In this episode, Amy Pearson breaks down the importance of the creative process, and how that deep strategy work followed by creative direction allows SUN MOTHER to then use the single concept method with their design clients. Other notable top...
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Season 1
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7:22